Friday, October 1, 2010

The 3rd Biggest Nation

At a dinner last night, discussing with a client the power of social networking, it was said that Facebook is now the 3rd biggest nation in the world. Wow. When you stop to digest that for just one moment, it is astounding. As Derek, our Director of Design would say, let's unpack that: everyday I get to travel into a world where I have chosen who I want to be there when I show up. I have said yes, "you can be my friend," to this person and "no you can't" to another (not often, but it has been done- hey a girl has to be careful these days...) I have been able to choose the conversations I want to be in, which means I never get stuck in the grocery aisle talking to some ol' man about his back surgery. And I get to post my chosen profile pic. Doesn't matter that I am sitting here in a pajamas, not having brushed my teeth yet and wearing the same socks two days in a row (not an actual visual, just trying to set the stage here peeps) while my profile has me looking young, dapper and full of smiles.
I think this is truly the best nation in the world. I would argue that it is the only true super power. I mean what Chancellor or El Presidente can do all that for us? What world leader can take a nation and lead that many residents, 500 million according the The Facebook Press Room, and keep us from war, poverty and well to be frank - self-governed? We are the leaders in Faceland. You add that into the perks previously mentioned and you truly have heaven on earth!
N
ot to mention that business are thriving off of the free publicity. Ads space is awesome because you set the u rates and the budget limits. You even get to design your own ad and choose placement according to your financial power and regional demographics. If you play it just right too, you can create a loyal following of clients and customers too.

All in all, FB is awesome. A revolution of the national boundaries between mankind. I think I'll unpack and stay here for a bit!